BRAND NEW WAY OF THINKING AND DOING
Brand new unit in charge of communications – Department for Communications Policy got underway in Yugra State University on October, 1. 

The department is set to manage both internal and external university's relations aimed to collect and distribute information on YUSU's academic, research and social activity, as well as to build integrated media environment, to hold itself as a research and educational center in Yugra, a backbone institution in Khanty-Mansiysk, and a social activity center in the region. 

The newly established unit is headed by Assoc. Prof., Dr. Lyubov Tretyakova, Department of Journalism, YUSU. According to her, the new structure has made it possible for the university to aggregate information flows and redirect them in the best way. Connections with local government agencies and public authorities will be established. Also, the department is going to develop regulations on internal information exchange between a number of university units followed by projected media activity growth.

Besides, it will become a driving force to develop, implement and maintain standards of the university corporate culture and reputation management tools.

English version by Azat Garipov.